Product Description We believe greatness starts at breakfast and we should know, we've been feeding Britain healthy, nutritious breakfasts since 1932. When you have a WEETABIX breakfast, you can tackle whatever's ahead - big or small. Whether that's powering your morning run or looking after the kids, WEETABIX gives you the advantage. We're 100 Percent British homegrown wholegrain wheat cereal Biscuits, packed with many of the nutrients your body needs.